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“Bubble Wrap Appreciation Day” and Mary Theresa Helbling McMurray

Mary Theresa Helbling McMurray, August, 1981
Mary Theresa Helbling McMurray, August, 1981

Helbling, McMurray Family

 

I just couldn’t let “Bubble Wrap Appreciation Day” go by because it made me think of Mary McMurray.

First of course, who even knew there was such a day??? Not that we shouldn’t appreciate bubble wrap- it gives lots of people jobs to make it and sell it, and to wrap everything that ever gets mailed or moved. It keeps so many things from breaking, so I will admit a certain admiration for the product and its inventors, Marc A. Chavannes and Al Fielding. Back in 1957 they had devised a three-dimensional wallpaper, but had problems selling it. A trip on a small, propeller airplane caused the light bulb to go on in the head of Chavannes, as it seemed the fluffy clouds were cushioning the bumpy flight. He knew then that their hip wallpaper would be better suited to cushioning products being shipped, and the bubble wrap industry, now manufactured in 52 countries, was begun.

The need for a tactile, satisfying pop of the bubbles was probably realized very soon after, maybe even moments after the first of the bubble wallpaper was produced. Who knew it would also generate crazy things like a wedding dress made of bubble wrap, cameos in movies, a calendar to pop a bubble a day (thankfully, it does have additional bubbles if the user cannot stop at just one), or an app so that folks can pop the virtual bubbles on their computer or mobile device if the real thing is not at hand? There is even a book dedicated to it: The Bubble Wrap Book.

Bubble Wrap. Wikimedia Commons, Photo: Rainer Knäpper, Free Art License (http://artlibre.org/licence/lal/en/)
Bubble Wrap. Wikimedia Commons, Photo: Rainer Knäpper, Free Art License (http://artlibre.org/licence/lal/en/)

Which leads us to “Bubble Wrap Appreciation Day”- how did that come about? Well, on the last Monday in January, in Bloomington, Indiana some years ago, a radio station received a shipment of new microphones. The broadcast button said “ON” but apparently the staff was unaware. Instead of the rustling sound of unwrapping the microphones, listeners heard the station staff forcefully popping bubbles. Apparently the noise was pretty loud, and of course unexpected; a new commemorative day was born.

While that sound is aggravating to people like me, and I regret the waste of resources because it will no longer function as it was designed, (yes, I am one of those tree-hugger environmentalists, and sometimes it can be recycled but probably is not), science has proven that the popping of bubble wrap can reduce stress and tiredness. (That last one is puzzling.) Bubble wrap can lead to aggression too, as the psychologist who did the study reported that she had seen professional people fight over who gets to pop the sheets of bubbles when a new package is opened. And then there is addiction- as Dr. Kathleen M. Dillon admitted about herself: “I have to pop all the bubbles.”

And that brings us to Mary McMurray- she would “… HAVE to pop ALL the bubbles.” It did reduce stress for her, and she really loved that popping sound and feel. One year I gave her a small gift in a box with a lot of bubble wrap- the wrap did not last as long as expected, but while there was still air in those plastic bubbles, she enjoyed it probably more than the other gift.

It’s always good to make someone happy. And if you can gracefully leave the room while all the bubbles are being popped, so much the better.

 

So go out and find yourself some bubble wrap to pop today- you will be in good company on “Bubble Wrap Appreciation Day.” Although, apparently, that would be ANY day.

!POP!

 

Notes, Sources, and References: 

1) Barron, James. “Celebrating Half a Century of Loud, Soothing Pops. ” New York Times, Jan. 25, 2010. Website. http://cityroom.blogs.nytimes.com/2010/01/25/celebrating-half-a-century-of-loud-soothing-pops/?_r=1

2) Green, Joey, and Tim Nyberg. The Bubble Wrap Book. Harper Perennial, 1998. Print. Quite a collaboration of intriguing uses for bubble wrap from authors who wrote about many uses for Spam (Green) and duct tape (Nyberg).

 

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